Internal · Goal → Approach → Analysis → Results

Fundraising Dashboard

£3M seed round · June 2026 close · Internal operational view of approach, phases, timeline, funnel, and materials cadence.

Round Size
£3M seed
Target Close
June 2026
Committed
~£1.5M (50%)
Current Phase
P2: Warm-up
Weeks to Close
11
50% soft committed. Core materials in flight. Campaign launch targeted end of April. Lead investor conversations live with Fuel Ventures, LEC, and Primo Capital.

Approach

How we are running this raise.

Relationship-led, campaign-supported

Primary deal flow through Jason, Paul, Jamie and existing investor networks. A structured outreach campaign fills top of funnel where warm routes don't reach.

Parallel tracks

VCs (lead and co-lead candidates), wealthtech angels (domain credibility and intros), and strategic investor-customers (Patronus-style dual-fit where a firm can invest and become a client).

Lead-anchored close

Priority is securing a lead with term sheet momentum, then building allocation around them. Fuel Ventures, LEC, and Primo Capital are the live lead candidates.

Walk-away discipline

Floor at £12M pre-money. No investors outside wealth or fintech vertical understanding. The financial model shows £3M as cash-positive to profitability, so we do not chase marginal cheques past the June close.

Phases

Six sequential phases from review to close. Current phase highlighted.

0Phase

Review

Target: March · Completed 10.04.26 · 100%
  • Review Complete
1Phase

Core Materials

Target: April · 83%
  • Pitch Deck (Teaser, Presenting, Reading) Complete
  • Financial Model v2 (driver-based rebuild) In Progress
  • Data Room (GTM, Product, Market, Competitors) Complete
  • Investor Targets Complete
  • Investment Memo Complete
  • Due Diligence Documentation In Progress
2Current

Warm-up

Target: April (w/c 17.04) · 0%
  • CRM & Outreach Templates Not Started
  • Friendly Feedback (Existing Investors) Not Started
3Phase

Launch

Target: Late April · 0%
  • Campaign Launched Not Started
  • First Meetings Not Started
4Phase

Engage

Target: April-May · 0%
  • Data Room Access Not Started
  • Closing Meetings Not Started
5Phase

Close

Target: May-June (deadline July) · 0%
  • Term Sheet Not Started
  • Round Closed Not Started

Timeline

Week-by-week milestone tracker, April W2 to July W2. Current week highlighted.

Milestone
Apr W2
Apr W3
Apr W4
May W1
May W2
May W3
May W4
Jun W1
Jun W2
Jun W3
Jun W4
Jul W1
Jul W2
P1 · Pitch Deck
P1 · Investor Targets
P1 · Financial Model
P1 · Data Room Prep
P1 · Investment Memo
P2 · CRM & Outreach Templates
P2 · Friendly Feedback
P3 · Campaign Launched
P3 · First Meetings
P4 · Data Room Access
P4 · Closing Meetings
P5 · Term Sheet
P5 · Round Closed

Outreach Funnel

Live funnel counts from the investor pipeline. Updated manually.

95
Longlist
35 VC + 30 angel + 30 strategic researched
24
Contacted
Outreach sent
9
1st Meeting
Booked or held
6
Engaged
2nd meeting or deeper
0
DD
Data room access granted
0
Term Sheet
Terms issued
0
Closed
Signed / cash in
View full pipeline →
Category Check Size Role Examples
Lead VCs £500K-£1M+ Round lead / co-lead Fuel Ventures, LEC, Primo Capital
Fintech / WealthTech VCs £250K-£750K Co-investors FinTech Collective, 13Books, Portage, Anthemis
WealthTech Angels £25K-£100K Domain credibility and intros Charles Delingpole, Chris Adelsbach, Nick Eatock
Strategic Investor-Customers £100K-£500K Dual-fit (invest + client) Patronus Partners, Hawksmoor, Saltus, Wren

VCs are the primary lead route. Strategics are targeted for dual-value where a firm can invest and become a reference customer, following the Patronus precedent.

Materials Cadence

What investors receive at each stage of engagement.

Stage What they get Format Owner
Cold outreach Teaser deck (8 slides) + 1-line hook Email / Lemlist Jason + Jamie
Warm intro Teaser deck + intro note Email from referrer Warm contact
1st meeting booked Presenting deck (14 slides) + financial dashboard link Screen share + URL Jason
Post-1st meeting Reading deck (22 slides) + financial model summary PDF / link, leave-behind Jason
2nd meeting / interest Data room access (full site) Vercel link + Google Drive documents Jason
Active DD Investment memo + risk register + Q&A tracker Full data room + calls Jason + Paul
Term sheet → close Cap table, contracts, legals, customer references Data room + legal Paul

Data room link is gated by request. Jason approves each access individually. Flag: confirm policy before publishing.